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Pilotage de la transformation interne –  Mesurer l’évolution des usages avec de l’analytics

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TÉLÉCHARGER L’ETUDE

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Pour accéder à notre état de l’art, merci de remplir le formulaire suivant :
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Pour une raison indépendante de notre volonté, le téléchargement n’a pas fonctionné, vous pouvez contacter contact@lecko.fr pour résoudre ce problème ! Merci

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Merci de l'intérêt que vous portez à nos études !

N'hésitez pas à les relayer et à nous dire ce que vous en pensez !
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Présentation de l'étude :

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Disposer des bons indicateurs permet de porter son action sur l’essentiel et de les maintenir alignés. Mesurer peut répondre à l’envie de comprendre ce qui se passe. L’audit épluche ainsi sous tous les angles la situation pour en tirer des enseignements. Les plans d’actions confrontés à la réalité doivent être réajustés régulièrement. Lorsque cette situation est complexe, de par la nature des dynamiques en présence et le caractère hétérogène de la situation, des mesures appropriées éclairent alors le diagnostic. Ces mesures prises, elles permettent d’actionner les corrections nécessaires. Dès qu’une plateforme dépasse les quelques milliers d’utilisateurs, il est difficile de savoir ce qu’il s’y passe : quel est le niveau d’adoption des nouvelles pratiques ? quelles initiatives génèrent de l’engagement ? etc. Vous êtes comme un marin en pleine nuit au bord des côtes, face à des milliers de lumières vous empêchant de vous situer. Vous avez besoin de connaître votre vitesse, votre cap et vous repérer géographiquement. La navigation à vue a ses limites.

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Sommaire de l'étude :

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[av_iconlist_item title='Piloter son déploiement' link='' linktarget='' linkelement='' icon='ue819' font='entypo-fontello'][/av_iconlist_item]
[av_iconlist_item title='Définir les bons indicateurs' link='' linktarget='' linkelement='' icon='ue819' font='entypo-fontello'][/av_iconlist_item]
[av_iconlist_item title='Exploiter les indicateurs' link='' linktarget='' linkelement='' icon='ue819' font='entypo-fontello'][/av_iconlist_item]
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Les auteurs

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[av_team_member name='Arnaud Rayrole' job='a piloté l’étude' src='https://referentiel.lecko.fr/wp-content/uploads/sites/7/2016/05/Arnaud-279x300.jpg' attachment='83' attachment_size='medium' description='CEO de Lecko' font_color='' custom_title='' custom_content='']

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[av_team_member name='Noémie Jouan' job='Reponsable graphique de l’étude' src='https://referentiel.lecko.fr/wp-content/uploads/sites/7/2016/05/Noemie-279x300.jpg' attachment='87' attachment_size='medium' description='Responsable du pôle création de Lecko' font_color='' custom_title='' custom_content='']
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J'en veux encore !

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